Saturday, July 31, 2010

How Supervisors Benefit From Using the Oracle Contact Center Anywhere Call Center Software

It is fortunate for contact center supervisors that the Oracle Contact Center Anywhere comes fitted with special integrated supervisory tools so that their mission of providing optimal customer service, yet being able to maintain an efficient and quality call center service, becomes less arduous and more realistic to achieve. Oracle Contact Center Anywhere is offered through Promero.

One beneficial feature of this call center software is the Supervision Manager interface which allows supervisors to choose the right framework to supply the correct data at the right point in time. With this feature, supervisors can come up with pertinent decisions in real time so that both call center performance and customer service can be addressed properly.

The Supervision Manager is a Web-based service which can be used by supervisors from anywhere in the world provided that Internet access is available. If you are a supervisor on a business trip, you can check on the activities of your agents at any time of your work day and from anywhere you can get Internet access (even within your hotel room, if they have Net access that is.) This virtual call center feature allows supervisors to set up a mobile office anywhere, which makes the Oracle Contact Center Anywhere a friend of all mobile office workers everywhere. It also allows agents to stay in touch with their supervisors at any time of day, regarding any problem or issue that may crop up.

It is equally good that a call center technology set for quality assurance purposes (such as call monitoring) come as a basic part of this call center software package. This allows you big savings that would otherwise go to paying for additional fees or for third-party integration. As an integrated-by-design software design model, this call center solution permits you to monitor calls by audio, or by looking in on what is happening to the desktop of the agent while listening in on the call as it is being conducted. If you are the supervisor and you see a crisis approaching (such as when one of your agents finds it hard to answer client queries), you can take advantage of the barge-in capability so that you can directly answer the questions of the client yourself. If necessary, you may even assume control over the desktop screen of that agent

The Evolution of Call Centers

Call centers evolved around 30 years ago, in the travel and hospitality industry. The concept of call centers are giving way to “contact centers”. Often, smaller companies cannot afford the high price of Helpdesk software, let alone the resources to fund a full time support center. Call centers gained wide acceptance, as companies began to learn that service is the key to attracting and maintaining customers. Call center help desk software is now available on a wide variety of platforms and salability.

Typical software functionality includes call management, call tracking, knowledge management, problem resolution, remote control, and self-help capabilities. Calls are tracked to ensure they are being addressed and that the customer received a response in a timely and effective manner.

Call center solutions help organizations reduce costs and simplify traditional call center technology in the help desk environment. There are a number of practical ways of identifying information needs: Talk to both experienced and novice staff, to find out their requirements firsthand. However, addressing the tricky issues, selecting the right tools, and managing the help desk correctly can actually be a very daunting task.

Ideally, organizations want to integrate the three characteristics of effective center: low cost, flawless service, and short wait time. With a system in place, costs of installation and maintenance is greatly decreased, allowing for your company to grow to an enterprise-class call desk. It is critical that organizations use quality cost-effective support services to assist their staff, customers, agents, partners, and consultants. The emphasis on today’s contact center is about cost reduction and improved customer management. Whether your business is direct to consumers or to other businesses, it is critical that you have a customer-centric philosophy.

Help desk support is exceptionally important to enterprises businesses customer support and network integrity. It is important that your customer interaction is managed in the best possible way. Improving customer service in this regard will keep your customers happy, therefore allowing you to make more money. Call center continuity planning is essential in every company that speaks directly with their customers.

Contact Center Provides Productive Services To Their Clients

Today contact centers are setting more emphasis on offering the right kind of services to their customers, while observing client wants and a broader insight into customer requirements. Contact centers are putting in methods and means to help their clients more proactively through newer contact center technology as these centers try to reach beyond the conventional techniques and include agents with special skill sets to serve the particular requirements of their clients. IP adoption remains to grow for virtual contact centers, and with this, these centers are getting more and more efficient in handling big number of customers while saving cost. The immediate level of contact centers may seem to be more complicated technically in handling client relationship management. Still, trying out the new contact center technology is the simplest way to succeed; all you got to do is to set it right without any visible mistakes. For maintaining the cost low, contact centers use various statistics. Some would shorten staffing because not sufficient calls are approaching in from clients, and some would reduce cost by counting at the number of calls addressed by representatives, and also call wait times, missed calls and call queue length.Contact center technology offers various tools to manage client relationship, and few of these are as follows:Phone Systems:The call system is amongst the most primary equipments in a contact center. Contact center technology offers Automatic Call Distribution (ACD) which is a system which helps assing of calls. Basic data, such as available agents and their skill sets, the priority level of customers, the awaiting time period, etc are all logged into the system at the first stages. By this, special calls are automatically pass on to particular talented agents. This technique helps to balance the over-all load of the incoming calls getting minimum awaiting time period. The phone system also allows an Interactive Voice Response (IVR) system which allows queuing of incoming calls.Contact management:The contact management system holds pre-loaded data for your customers. This part of the database holds a listing of the orders that you have received from each client, and a good contact center technology would be able to offer you with the details of all interaction that have taken place between you and your customers. The contact center technology should be able to take care of any type of calls coming in. It should be able to deal with calls where the client would be looking for a expenses charging inquiry or delivery position, posting an order on the phone, etc.  E-mail Management:In fact e-mail management is a part of contact management tool, but with many organisations this is offered as an option to their clients so that there could be extra income. At times it gets necessary to continue discussions with a particular client based on a single e-mail thread and this serves in referencing all past interactions. There is another special equipment which integrates with e-mail, and this takes care of the speech by interacting with the customer before passing on to the CSR.Contact center technology offers more benefits that what talked over above, and complying with newer versions offer better opportunities in customer relationship management.

Friday, July 30, 2010

Virtual Call Center And Its All Round Benefits

It is not an unknown fact that a virtual call center basically functions using internet as its main infrastructure. If you’re not aware of the fact then you should know that now a virtual call center is known to offer a great variety of benefits for both customers and its clients. This article will take you across some of the most common benefits of having the virtual service center solution.1.Technology:Yes, the first and the most important benefit of having virtual call centre technology is that the virtual service center software will be allowing the remote contact centre agents to work on the same level as the real time users. 2.Good Return on Investment:It is a known fact that the virtual call centre software will be allowing excellent ROI or return on investment for a company so as to heighten the agent productivity to a great extent. As per the BPO experts, agent productivity will be able to heighten the business operations. Moreover, the agents will be able to gain the ability for seamless switching between the inbound call and the outbound call. 3.Technology edge to functionIt’s the call centre technology that allow all the remote contact center representatives to work on the same level operating as the real time users. 4.Geographically dispersed:Another advantage and one of the most significant of the other advantages is that the virtual contact center solution does not necessitate the agents to concentrate from any one geographical location. Rather, the virtual service provider will be able to function from a range of other small virtual call center facilities scattered in diverse places. Take for example, your main center is situated in India but with the help of the virtual software technology you will able to have you virtual center in United States or in Philippines as required by your organization. This is something that makes the virtual software to offer the ideal solutions to the companies which need to include all types f disperse operations all across the globe. 5.AdaptabilityAdaptability is one more feature of a virtual contact centre technology. This helps a virtual center based in US including 20 agents and a center in Philippines with 100 agents to scale down and scale up as required for the enterprise. 6.Reliability:The virtual customer service center solution is found to be reliable enough so as to serve as the essential back up in terms of offering disaster recovery network. Additionally, it is guaranteed that this system will remain functional all throughout the different features of the service center system. 7.Easy Monitoring:The virtual call center technology has developed so much that nowadays the supervisors will be able to guide and then monitor the agents even when connecting from the remote locations. 8.Compatibility:Today’s virtual service center software makes use of the technology that stands compatible with each and every phone type. 9.Hardware configuration:Virtual software solution stands compatible with each type of the hardware configuration. However, it will be advisable to check out more features. Last but not the least, it is also said that customer relationship management program will be improved if the agents will be able to meet up with the needs bringing about the effective solution and the virtual service center will be the right way to reach the aim.

Is it time for IP Contact Centers?

For many VoIP has been an unfulfilled promise. In the old days, during the internet bubble, this technology was seen as something that would revolutionize the company/customer interaction allowing a cheap and more efficient way to deliver data/voice communications.

Unfortunately, like so many times, the technology didn’t lived up to its potential. Broadband was just making its first impact and the technology was still very recent and instable. Voice quality could be sufficient in a mother to son conversation, most of the times it wasn’t, but clearly was unacceptable for the business environment, moreover to establish a meaningful relationship with customer. After the bubble burst, VoIP was rethink and awaited better days to go mainstream.

The Skype advent meant a new dawn to VoIP. Finally the technology had reached a stage that could be massively adapted and the contact center industry wasn’t indifferent to this.

For the industry these meant a new paradigm, an enabler that represents a huge opportunity. The main benefits can be summarized in the following bullets:

The consolidation of new business models

Onshoring, offshoring and bestshoring are starting to be common words in the industry. Basically what it means is that companies are deploying their contact centers in countries with cheap labor, where costs are lower.

Outsourcers are setting up contact centers with hundreds of positions, accommodating scenarios where a person can be calling from London and the call picked up in New Delhi. This can be a voice and data interaction, integrated with customer information stored in NY.

With VoIP physical barriers are no longer relevant, contact centers can be distributed and peak interactions are off balanced to the available or nearest center.

The democratization of the contact center technology

Until recently customers had to look for solutions with proprietary technology that operated like black boxes thus creating a dependency on the vendor. The situation was worsen due to the fact a customer could have switches from different vendors which were a true nightmare to integrate and customize, not to mention the TCO of these applications.

Significant costs savings

The ROI in an IP contact center can be measure at different levels. From the hardware point of view the gains are clearly. Instead of relying on proprietary hardware, customers can know have, the same level of functionality, using Witel machines. This represents alone a significant saving.

The TCO of these solutions can also be reduced since the underlying technology and protocols such as SIP (Session Initiation Protocol), are standard and open. The impact is felt at the maintenance level, ability to integrate new systems and contact center functionality evolution.

By having a distributed architecture, even with remote agents in their homes, contact centers have a better control over the resources and are able to balanced inbound/outbound traffic according to peaks or specific campaigns.

Big contact centers, in the process of considering increasing their number of seats, look at VoIP as an alternative to investments in the traditional vendors; by keeping their actual infrastructure and adding new seats using VoIP. This way they are able to protect previous investments and, at the same time, grow using cheaper technology.

Even though benefits are relevant, VoIP adoption is not for every company. If a company’s business model doesn’t require customer service innovation, differentiation or cannot take advantage of the architecture flexibility provided by a IP contact center, then is not yet time to look at this type of technology.

VoIP is here to stay. According to Merill Lynch, voice-over-internet-protocol (VoIP) market is expected to grow 25% to 30% per year until 2011and there are many advantages for companies considering this new generation of contact centers, especially those that see in the company/customer interaction a truly important and valuable asset.

Learning The Benefits Of Having Virtual Call Center

Virtual call center refers to those customer support units where the agents primarily function from a geographically dispersed location. Rather than operating from a permanent organization, the employees of a virtual center can be situated in few groups.The virtual call centers offer a range of benefits. This article highlights on these benefits. The very first advantage of using the solution of a virtual center is that the representatives need not be concentrated to one geographical location only. Rather, it can run diverse facilities functioning from different places or geographical location. It means that though the main center may be located in Philippines or in USA, the virtual call center technology will enable the company to have a center in India or may be in China. As deemed essential by your own company, the centers can be located anywhere in the world. Virtual customer support proves to be effective for those companies that require having dispersed operations all over the world. The second benefit that these call centers offer you is in the form of software technology. The software as used in these virtual set ups is said to offer excellent return on the investment for a company. With the use of the software, companies will be able to offer excellent return on investment for a call centre firm. By using such software, companies will be able to heighten the agent productivity. Now the agent productivity will be leading to the thriving contact center functions. In this process, your agents will be able to gain the ability for seamless switching between the inbound call and the outbound calls or vice versa. The third benefit is the technology used in the virtual software. Such technology used in a virtual center will be enabling the remote call centre agents to operate on the same level as the real time users. The software used in such customer care units form to be adaptable for the use in any size of a support center. So if you have a unit in Philippine with more than 10 agents working for you and another unit in Malaysia with 100 working agents this software can well be scaled up and scaled down as required by your own enterprise. The reliability of the software used in a contact center is next in row that forms to be of a great advantage in offering the right virtual contact center solution. They prove to be reliable enough to function as an essential back up in terms to disaster recovery back up systems. It guarantees that the system will remain functional offering the diverse aspects of the contact center system. Today, the call centre technology has advanced so much that it helps the supervisors to guide and also to monitor the agents even when operating from the remote locations. It means that a supervisor based in India and an agent based in Philippines will be able to get help in the real time. With a variety of advantages that virtual call center brings forth, companies will be able to improve upon the customer relationship management system. Moreover, agents will be able to meet more and more needs.

Thursday, July 29, 2010

Call Center Outsourcing: The Real Benefits

Call centers provide companies a method of interacting with current and prospective customers to handle their telesales, telemarketing and customer service requirements.

With the advent of technology, call center service providers have more capabilities than ever before. Businesses are exploring ways to reduce expenses and overhead, maximize their profits, expand their capabilities by using call centers that specialize in specific areas, and focus on their core businesses. Therefore, call center outsourcing has proven to be beneficial especially without having to sacrifice the quality of services provided.

The real benefits of call center outsourcing include the cost savings that can be derived from the reduction in overhead and labor costs required to host the call centers in-house. Call center outsourcing allows a business to reduce the labor and infrastructure costs of a call center and the associated expenses by contracting the work to a third party that specializes in call center activities. Labor cost reduction is by far the most significant benefit of using call center outsourcing.

Another benefit for a business utilizing call center outsourcing is that it allows the business to take advantage of the new technologies that an outsourced call center may provide. The growth of  technologies that utilize the internet by many outsourced call centers gives businesses a competitive edge over their competitors. The outsourced call centers often use the latest customer relationship management tools to achieve the best in customer service. The new call center technologies provide better interaction between businesses and their customers and allow businesses to reach new customers and achieve greater market penetration.

Using call center outsourcing is a great benefit for a business that does not have the capability to provide an in-house call center. A small business can gain greater market share, reach a wider audience, and provide better services when employing an outsourced call center. The use of the internet and other technologies helps to make this possible by the outsourced call centers. For a new business using call center outsourcing, it gives them an immediate entrée into the market and allows them to have a ready-made support staff.

Using call center outsourcing is a benefit for most business because it allows them to focus on their core business and reduces or eliminates the need to have a call center in-house. These businesses can devote their staff to performing the duties of the business and eliminate the need to deal with task such as commodity stelesales, product troubleshooting, and customer service issues.

Call center outsourcing gives smart businesses the opportunity to utilize the call centers that specialize in the areas that they need most. Whether it is telesales, telemarketing or customer service. Outsourced call centers can tailor their services to fit the needs of the business.

Outsource Call Center Services Through Qualified Management -100% ROI

The call center system for the promotion and development of the optimal combination of the establishment of a professional management system which has become increasingly important. With increasing demand of customer care service from countries like US, UK, Australia etc. are building up in a very immense pace. So the demand of foreign call center technology maturity model are quite high. To concentrate on a number of outstanding staff member to call center work and how this system can work on management of employees, it is quite general that call center managers face many difficulties.

To this end, as a call center managers you must establish a system whereby a set of reliable, solid service quality management system, so that managers can be real-time, focused, targeted to the call center system in the various kinds of changes in the evaluation. It will make the call center to operate efficiently and cost effectively. One can check lots of domestic and international call center books to draw more expertise in order to enhance management level and the level of the entire call center operations. In addition, the successful experience of foreign countries is still very necessary for any call center manager to practice and continuous revision and reform to adapt their management and operation of the call center.

In the recent time call center management requirements are easy to remain in the feel of the management stage due to the rapid development of science and technology. Today’s call center are fully equipped with right kind of software and technologies and can easily find wealth of data . This data can be very useful in the composition of the standard specifications, and use specialized software packages organized into a variety of icons and forms. So that they can help a call center manager to make any decision.

Today call centers are fully dedicated to provide quality of customer support services and call center management services through latest call center technologies and well qualified staff who take pride in their work. With the help of latest call center technologies call centers easily evaluate the quality of any Agent, and easily monitors each call. And also able to provide enhance reporting and market research services. These call center can easily monitor remote calls as well.

Use Of Technology In Call Center- Way To Benefit Business

Each and every business operating in the current business environment has call center needs to be fulfilled. Whether it is a small-scale industry or Fortune 500 ventures, almost all companies operating in this competition have some or the other call center requirement. Likewise, most call center firms have slowly switched to the digital and super convenient software so as to connect with the customers.The working strategies and the communication levels as followed in the call center firms help the business groups to get linked to their consumers so as to increase customer sales. Working patterns as followed in a customer care center happens to be timely, efficient and meaningful. This is because each and every call is specially handled by professionals ensuring an advanced and customized approach.A customer service unit works on a day and night schedule. This is to make sure that a constant and a continuous support is given to the customer base. As customer requirements, needs and their expectations are considered to be of top-most priority, the image of the service or brand needs to be improved. This will be something that leads to the increased sales. Here arises the need of the advanced software.Today’s call center representatives or agents are well-adept in cross selling and up selling. These customer care agents are solely responsible to work upon the advantages and benefits of any product or discount. Additionally, the schedule management is efficiently carried out through the punching machines and the online logs. All these and more are evident with the use of the advanced software techniques and methods.Call center technology as an evolutionCall centers have succeeded from the age of just being the mere telemarketing and telecommunication service providers. These customer service units have developed to be one-stop guide to fulfill all the business requirements. Be it telemarketing, customer care, back office, technical help desk, chat support, research activities, software development solutions, IT support, LPO, voice broadcast, a call center includes some of the most specialized services to ensure the best customer support.Customer care services add quality and value to each and every service they offer. Some of the most popular call center technologies are as follows:1.             The Automatic Dialers:This is one innovative technique that allows customer care agents to get through the list of the potential or prospective consumers with minimum time and ease. This specialized method helps all agents to keep their service processes and work streamlined.2.             Fine Integration of Telephone and Computer:The use of the high-end database will help the customer service agents to gain leads like never before. This one touch information integration can offer agents the right access to prompt response in real time. 3.            Automatic and Efficient Call Distribution:Call centers appreciate the right value of each and every call. In this respect, the use of technology assures that no call goes unanswered or returned in the process. All calls should be automatically distributed to the representatives who are not attending calls. By means of the up-to-dated technology in a call center, better response time and superior customer satisfaction can be achieved. 4.              Performance Mapping Software:Those days have gone when agents had to lift yellow pages or a manual to track down the prospective leads. These days, most call center firms have turned to digital and super convenient software so as to connect with the consumers. The use of this software facilitates tracking down the potential customers and also to maintain and manage the status and performance sheet of any customer.

Wednesday, July 28, 2010

Call Centre Technology

Companies are using their call centers to serve as a resource for customers to answer questions, schedule repairs, take orders, process purchases, and possible upselling. Consumers rely on call centers to answer questions that are not clearly explained online, to purchase, to get more information, or to simply have a human being be their connection to the company, not the internet.

Therein lies the challenge – how to effectively utilize and manage a call center to best serve the needs of both the customer calling in and the company itself.

The main purpose of the call center is to provide excellent service in order to increase customer satisfaction and retention. In the mind of the customer, the person with whom they are speaking IS the company. The smart companies are using their call centers to partner with the customer in order to enhance the experience that their customers are already having with them in order to generate retention, loyalty, and increased profits.

Call centers are striving toward high efficiency and effectiveness. This is aided by new technological developments that have appeared on the market at lightening speed in recent years. Customer Relationship Management (CRM) software provides amazing tracking and scheduling for customer touchpoints and purchases. Call center technology has advanced to the point where calls can be monitored and tracked, queued at the point of inception, as well as time per call demonstrating work flow and scheduling needs, etc.

All of this technology is extremely useful provided the focus remains on the needs of the customer. Technology is a wonderful thing, but steps need to be taken to ensure companies aren’t using it as an obstacle for the customer or losing the personal aspect of the interaction. Automated attendants, voice queues, time per call measurements are useful and have their place, yet the “live person” is what so many consumers prefer and appreciate. Once we lapse into having technology “process” our customers, the quality of the call suffers in the drive to minimize the duration of each call.

The is an excellent opportunity to focus on their customers and really grow business. It is an avenue of communicating with customers during which customer expectations can always be exceeded. The goal is to maximize the relationship between the company and the customer. The key word here is relationship. Customers are buying the relationships that we are promising them, not merely our product or service. It has been proven that when the customer has an excellent experience, the direct correlation is increased customer loyalty and increased revenue.

Technology improves the effectiveness and efficiency of true partnerships with customers. It serves as the foundation of information for the staff themselves to carry the experience to the next level. CRM software can relay the previous purchases of the customer, yet the contact center staff themselves are developing the sustainable and loyalty driven relationship when they actively and genuinely engage with the customer to anticipate needs before the customer is even aware they have them. When customers feel that the call center staff and company is truly on their team, they reward the business with their loyalty and dollars.

Need for Innovation in Call Center

Technological innovation is needed not for the sake of throwing up something new and unique that has not been tried before. It is needed to optimize resources and make it possible for the business firm to earn steeper revenues without any additional expenditure. Call center technology is also about innovation. There are definitely some industry-recognized benchmarks. You cannot flirt with them because they form the base of your answering services foundation. Keeping the base firm and intact, you could build on your own methods and processes so that you are more adept in handling business outsourcing work.

The BPO sector is all about staying one step ahead of the competition. Thanks to the recession, call center work coming in from the developed countries have dried down. There are more call center services units competing for the little work that is being outsourced. As a result, there is a mad rush to improve the quality of work and services. The answering services teams know that the only way they can hope to get a steady stream of work is through recommendations and satisfied clients. For that to happen, they need to model their processes and methods according to the targets and requirements of distinctly different projects. That is where innovation steps in to save the day.

Innovation in call center technology paves the way for better use of resources. With experience, call center firms know which kind of approach will be appropriate for a particular project. If they have the infrastructure and the means to proceed, they generally do so. But it’s impossible for any call center unit to have all the required resources to work on different projects. That is when they rely on innovation. Innovation helps them use their available resources in a way that yields maximum results for them. There is no doubt in the fact that the deftness with which a call center firm uses innovations is sometimes the sole reason why one beats the other to the project of a desired client.

Innovation gives you an added advantage that other call center units do not enjoy. Clients recognize this. They note that you are making better use of your infrastructure and delivering your projects on time. They understand that you can give them something no other answering services firm can. That is when they begin to value you as a business outsourcing destination. That is when you become a force to reckon with- a call center services firm that is different from the others in the herd. Innovation can come to you in the way you have planned your project, it could be in the way you have used your manpower, it could be the way you used technology or it could be the way you have tailored your process according to the needs of the client. Clients are a very observant lot. They know it when you slip in something special. They observe the little benefits that they are receiving because they are working with you. Use them to your advantage. Innovate.

Key Benefits of Call Center Outsourcing

The Indian Call Center Industry is one of the major business in the Country and is increasingly in demand as Call centers help organizations to interact with current and prospective customers to handle their telesales, telemarketing and customer service requirements.With the latest call center technologies,nowadays call centers have more capabilities to fulfill all business outsourcing requirements than ever before. with the help of outsourcing, business owner can explore ways to reduce expenses and overhead, maximize their profits, expand their capabilities. By outsourcing call center services they need not to be worried about any type of customer support services and they can focus on their core business areas.The main benefits of outsourcing call center outsourcing services as it is cost saving that can be derived from the reduction in overhead and labor costs required to host in-house call center. Call center allows a business to reduce the labor and infrastructure costs and the associated expenses by outsourcing work to any outside organizations that specialize in call center management activities. Labor cost reduction is one of the most significant benefit of using the outsourcing services.Another key benefit for any business to outsource call center services is that it allows the business to take advantage of t advance call center technologies and software. The growth of technologies that utilize the Internet by many call centers gives business owners a competitive edge over their competitors. Nowadays, most of the call centers use the latest customer relationship management tools to provide best customer support services. These latest call center technologies not only provide better interaction between businesses and their potential customers but also help businesses to generate new customers.Call center outsourcing helps most to the business owners because it allows them to concentrate more on their key business areas by eliminating the need to have in-house call center. Their staff can focus more to performing the duties of the business properly and eliminate the need to deal with customers’ quarries, telesales and product troubleshooting.

Tuesday, July 27, 2010

Call Center Software ? How They Can Simplify Call Center Operations

In the present times for the modern businesses call center services are absolutely indispensible. As satisfying the customers is the ultimate motto of every business, call center services are becoming popular day-by-day among the business world. In order to enhance the efficiency of the modern-day call center operations and serve the clients on better ways the new age call centers are adopting contemporary top-notch technologies to facilitate their clients in all the possible ways. Along with modern technologies, the modern call centers are introducing advanced call center software in their operation, which simplifying the entire operations of the call centers.

Among plethora of call center software available in the modern times, some of the most popular and extensively used are CRM software, dialer software, VoIP software and so on. The primary advantages that the call centers get by using the call center software are:

As businesses always seek opportunities to do their operations at cheapest possible ways, advancement of plethora of highly effective software is no less than a boon for the modern call centers. To avail the best quality call center services properly verify whether the call center is using the required software or not. Though most of the modern call centers use different kinds of software to simplify their works, but you need to check whether those will facilitate your work or not. In order to find out a well-known call center with well equipped software and other call center technologies go for internet; the internet medium will help you to find out the most suitable call center for you.

A Brief Note On The Amazing Call Center Software

Call center software is generally referred to the tools by which a call centre service provider can conduct its business. Today, the tools have become much more sophisticated and advanced. They are now capable of doing most of the work on its own. Due to this amazing versatility, the managers can pay much attention on the training aspects. The list of the latest call centre software is as follows: Numara Footprint, Vanilla Soft, Synthesys, Hosted Call Center and so on. All these tools are capable of delivering excellent performance thereby enabling an offshore outsourcing provider to perform at its best. All those service providers who are still using the old and the outdated technology must upgrade to the new one. These tools would definitely help them to become a leading player in this industry.The first call centre software is Footprint brought to you by Numara Software. This is a fully web based service desk management software that can be configured very easily without any programming skills. The software is capable of adapting to the business automation process very easily. Footprint has undergone several trial and testing procedures before getting certified for the commercial use. The software has been verified by several agencies including Pink Elephant for configuration, incident, change, problem and Knowledge Management.The next most preferred call center management software is Vanilla Soft. Some of its striking features include Automatic Real-Time Lead Distribution, Data security and management, Great Auto-Dialing, Logical Branch Scripting, Digital Call Recording, Do Not Call Compliance, Flexible Data Querying and many more. This software is capable of escalating the call volumes to a great extent, thanks to the amazing auto-dialing feature.Hosted Call Center from the

Call center outsourcing : Way to Enhance Business Profit

The future, short-term business growth for many firms may be affected by competitive pressures and regulatory factors. The overall picture is still promising as the economic downturn actually helped to create a promising pipeline from existing customers and prospects. Call center outsourcing remains a popular and viable way to deliver high quality service while lowering operating costs in the call center. By outsourcing call center service companies can focus more on their core business areas and improve productivity and extend their service hoursCall center outsourcing provides clients with lower labor costs and ’follow-the-sun’ service provisioning, especially for English-language call volumes yet hiring sufficient support for other European languages, is a challenge for all providers. Outsourcing firms support to execute security and an established internal customer care practice are better equipped to meet these important client demands for data privacy, security certifications and regulatory compliance.Call center consulting solutions are made to suit various business such as banking, insurance, health care, financial services, travel, technology, telecoms, pharmaceutical, and retail. The services usually include customer care, technical support, data conversion, collections, telesales, transaction processing and other value additions. Call center consulting solutions are available these days on a round the clock basis. Call center solutions can be either voice based or web based.India and the Philippines are among the largest outsourcing services provider. One reason U.S. companies choose these locations is because they originate from countries with large English speaking populations. India is the most popular offshore call center service provider country across the world, having the largest educated, English speaking population in the world and are computer literate.The Major benefits of Outsourcing Call Center Services to India:

Monday, July 26, 2010

Call Center Agents Play a Key Role in the Customer Support Service

In recent years, many technological advancements and innovations in the call management industry have greatly improved the efficiency of both inbound call centers and outbound call centers. An offshoot of call centers, “contact centers,” has emerged as a system of all-inclusive client interaction with the options of telephone communication, live chat, instant messaging, email and faxing. because agents are the first person of any telecommute organization, who directly interact with customers and represent their clients image. The best way to develop call center Agent into a well-rounded individual is by providing them proper training of process and call center technologies.Advanced functions that are now commonly used in inbound call centers work to filter callers based on need and direct them to the appropriate agent. This allows for faster solutions and less caller wait time. Similar systems work inversely for outbound call centers and match the relevant agent to specific sales leads. Below is an outline of the key features of an advanced call center that can have major impacts on your companys productivity:Predictive DialerPredictive Dialer is a comprehensive outbound contact center solution. The latest version offers new features designed to improve flexibility and simplify system maintenance, as well as greatly expanded security capabilities to provide increased protection of customer information during call handling.There are many types of predictive dialer on the market today – each equipped with its own unique procedure. The end result is the same – only live calls are transferred to the agent is desktop. But what happens after the live call is delivered to the agent within milliseconds of the contact saying “Hello”?Call Tracking & Interactive Voice ResponseIVR Systems have a number of uses today. In applications of all kinds, Interactive Voice Response is providing a way to save on costs, increase automation rates and increase business efficiency.When it comes to meeting the needs of today health care industry, having an automated, telephone-based program is extremely beneficial.IVR Systems in the health care industry offer a way of automatically handling every call, as well as the ability to handle calls on the first ring, 7 days a week, 24 hours a day. Not only does this improve the experience for callers, it also saves the industry lots of time and money and expands their capabilities.IVR Systems can be used for a number of applications within the health care industry to speed up and enhance processes once requiring staffing and manual calling. This includes payment tracking, claims processing and billing admittance and discharge records, inventory reports, to office locations and operation hours, changes of address and even routing callers to the right personnel.Call Detail Record ReportingCall detail record logging is the means of recording and retrieving telephony data. Call Detail Record data is essential in monitoring, analyzing and forecasting communication facility usage. The information is often gathered and processed through a call accounting software package. Communication managers utilize various reports to track network performance, misuse and abuse, employee productivity and cost allocation.Real Time TelemetryTelemetry (synonymous with Tele matics) is a technology that allows remote measurement and reporting of information.Although the term commonly refers to wireless data transfer mechanisms (example.. using radio or infrared systems), it also encompasses data transferred over other media, such as a telephone or computer network, optical link or other wired communications.

Call Center Agent is a Key Person in Customer Service

Call center agents play a key role in the customer support service because agents are the first person of any telecommute organization, who directly interact with customers and represent their client’s image. The best way to develop call center Agent into a well-rounded individual is by providing them proper training of process and call center technologies.These days call center industry has seen a great call flow of customers with questions of all types the queries. The problem with this recent overflow of calls is the number of agents that are properly trained and readily available to respond to the customers. In today’s business, call center agents are increasingly in demand and most of call centers are ready to pay any cost for well qualified agents who take pride in their work and serve their customers properly across the Globe.In today’s competitive business environment call centers need to deal with large amounts of customer calls. As most of the call centers are working throughout 24×7, and has to attend large amount of customer calls throughout the time. That is why call center business is highly complex model and atmosphere inside the call center is very hectic. Constant adjustments are also made throughout the day to maintain the work and call flow. The call center agent is still considered to be the voice between the customers and the clients even though advanced call center technology has greatly improved the industry over the years. The ideal call center agent is that who is able to use call center software properly while simultaneously understanding the quality standards of call center. It is good for any call center agent and manager to keep eyes on the call flow and modify their working strategies accordingly to achieve higher productivity and efficiency. At the end, aim of any call center agent should be a satisfied customer.Responsibilities of any call center agent is not only just answering the quires of the customers but also need to maintain good image for the company. Call center agents are the actual voice of any organization and directly get in touch with potential customers that’s why they should be capable to provide superior services through phones, e-mails or any other media. As a calling agent you need to use the most appropriate way to communicate with different type of customer (angry callers, upset customers etc.) across the world wide. This is not only make your conversation effective but also increase the satisfaction level of customer.

Telemarketing call center ? How they operate and how you will be benefitted

As the name suggests, telemarketing is the method of marketing through telephone. In this way of marketing, the telemarketing executives call the potential customers and convince them to purchase or avail a product or service on behalf of the client.

Apart from marketing supports, the telemarketing call centers serve businesses in different ways through which an organization can be highly beneficial. As skilled and trained people are associated with telemarketing, services offered by the call centers are usually of good quality for which you will not have to compromise in any aspect.

The telemarketing services are broadly classified into two parts, inbound telemarketing and outbound telemarketing services. Usually the service providers have specialization in providing both the types of telemarketing services, but before giving your order to a call center you should check whether the agency has dual specialization or not.

The modern telemarketing call centers are fully automated and work through state-of-the-art call center equipments. Majority of the modern call centers use highly advanced call center technologies and equipments which help them to make calls, receive calls and handle the customers efficiently. Moreover, these technologies also enable the call centers to work more efficiently.

Now let’s get into the processes through which the telemarketing call centers operate:

 

 

 

 

The telemarketing services by the specialized call centers give you a number of distinct advantages, which are:

So, don’t you want to increase your profit margin in the easiest of manner? Then without any second thought go for a telemarketing service provider today.

Sunday, July 25, 2010

Looking For Strategic Call Center Services Partner? Your Search Ends Here.

A call center is a centralized office of a company that answers inbound telephone calls from the customers or handles outbound calls on behalf of the company. It also responds to queries by way of faxes, internet chat and e-mails. Call centers have become the integral part of almost all-major businesses worldwide. Majority of businesses uses call centers to provide standardized and uniform services to consumers and through which, they make a consistent effort to interact with their customers. Some businesses even service internal functions through call centers that act as help desks and sales support centers. Call centers operates as customer interaction centers for meeting customer needs in real-time.
There are mainly two types of call centers-inbound and outbound. An inbound call center takes incoming calls and outbound call center makes calls to outside parties. There are also blended customer service centers where the agents perform both functions providing both inbound and outbound services-call handling services that include customer support, operator services, directory assistance, credit services, inbound and outbound telemarketing and web-based services.
Inbound call center services
Inbound services include answering services, telemarketing, customer service, technical support, order taking and help desk. The telephone is an effective and efficient way to serve customers and taking orders. As you know, every missed call is a missed opportunity. Whether you need to answer thousand calls in a day, you will find call centers takes the load off you and becomes a professional and cost-effective extension of your business. An answering service is a business service that answers its client’s telephone calls and conveys messages to the clients. The customer support agents in call centers are there to respond to your clients/customers in a timely and professional manner. Call centers cater to your customer support needs and an answering service will give you confidence when you are away from your office knowing that your calls are being answered promptly and professionally. Customer care services offer many benefits for businesses like questions can be answered, issues can be lodged and registration keys can be issued. Products and services trouble shooting, software problems, hardware problems, internet service problems etc. are all solved by call centers.
Out bound call center services
Outbound service includes lead generation, sales, appointment setting, surveys and market research etc. Lead generation is one of the most common activities conducted by the call centers. It is an essential business process that facilitates consistent acquisition of long-term clients through the design, production and placement of media messages through media channels. It usually involves an offer where the viewer is asked to call a toll-free number for more information of a product. With recent advances in call center technology, integrated tele services campaigns are quickly become the most direct path to success. Likewise, surveys assume great significance to know more about the market. The outbound call center services can help increase brand loyalty and make customers-for-life by implementing various sales programs that can be used for new product launches and upgrading the older ones.
Why use call center services?
Call center services are useful to- 1. Reduce capital investment 2. Reduces requirement of manpower 3. Helps in business expansion A call center is the focal point of customer service for most companies today. Using a variety of state-of-the-art technologies, call centers connect the customer and the organization to provide better professional customer service in real time. Here both the customers and the businesses are benefited by the services of a call center.

Call Center Services Ensure 24X7 Business Promotions

For most featured businesses in today’s world, it is the call center that stands as a constant employee offering 24/7/365 service for their respective business clients. Literally speaking, a call center is just like any other office where outbound and inbound calls are made and received respectively. Despite the fundamental definition of a call center set up, it is regarded as an employee functioning to execute a variety of mission- critical services that help them to build brands and improve the customer lists of any business as well. Call centers are known to relay all the basic information. Whether it is about discounts on some popular services, new product offerings or building up the excitement over any upcoming event, it is the customer care service agents that happen to serve as an important extension of the businesses, which usually employ them.People working in a contact center are found to identify themselves as the employees of the client company. They are the ones who are given a thorough training including all the diverse procedures and processes, which are primarily expected from the customers.Growing Importance of call center servicesCustomer care services have developed to be a great boon for ensuring operational excellence for any business. Today, most organizations including the name of both big players and the small sized business firms are found to take resort to these contact center services. For many businesses, a call centre is a god send tool that helps them to improve their revenues thereby reducing their operational costs to the minimum. The list of essential call centre services:Most customer care units have developed into a unique version that we all know today. These centers have gradually improved their services bringing about a collection of diverse value added functions, which are fully customizable. Some of the well distributed services that most companies are found to take resort include:Computer Telephony Integration:The high tech fusion of a call center technology helps the agents working in a contact center to bring about the desired solution. The computerized information database and well equipped technical set up allow most representatives to find different answers and also to make the suggestion to the customers. The bottom-line for which can be advanced solution to your business needs.Automatic Call Distribution:It is through the automatic call distribution system that the calls of a customer get handled. It is the technology that ensures calls of a customer aren’t backed in a queue. There will be 1 or 2 agents always available to respond to the client queries. All the calls are automatically networked to the waiting representatives that also improve the response times and the satisfaction rates.Predictive Dialers and the Telemarketing Lists:The use of predictive dialers in a call center helps in streamlining the entire communication process. The agents working in contact center can even pursue the customer lists with much ease, thereby eliminating the requirement for any kind of paper work. This in turn reduces the stress involved in finding out the exact segment for the true offers as well.

Choose right call center for your Business

It is always keep in mind that call center is the face of your organization, so be very choosy before outsourcing your call center services. As call center is the place where most challenging issues of your business like customer support and sales are resolved in very effective and efficient way. So it is important that you need to take a lot of care while choosing the right call center for your business needs. In the recent time, there are several different types of call centers are available, so before you start your search you need to check out how much call flow that call center can handle as well as the charges and in which types of calls that call center is specialize.At the time of selecting the right call center you need to take several standards into the consideration. These standards will help you to get most possible solution for your business and allow you to generate maximum profits. First and foremost thing is your criteria which should be very clear. What exactly your requirements are? And this will help you to choose right call center according to your business needs.Before you start looking for the right call center it will be better to collect direct feedback from your clients or customers first. As your customer is the heart of your business and real asset, so their views are also very important to select right kind of call center services provider. Whether through complaints, comments, informal surveys, take their suggestions seriously, and compile their main issues so that you can provide the best possible customer experience.Search multiple call centers which are fully equipped with right kind of call center technologies and resources. Make your own research about them and you must also check it, since how long they have been providing the services, you need to look at  customer testimonials, and contact their references. Give each call center a fair shake to make sure you get the best combination of quality, price, and value.Make sure that reporting formats of the call center should compatible with your software and very much detailed & effective for your monitoring process. Also do listen calls of their calling agents and hear how they interact with customers through the call. One more thing which you need to check out that interaction of call center management with call center agents. See how the manager works with calling agents to streamline the process so the agents always offer top notch customer service.Hiring a right call center can help your company to save precious employee time, resources and cost. Hiring any outside call center can also help you to feel free from most challenging concern of your business like customer support and you can focus more on your core business areas. Call centers do more than just answering your phone calls during office hours, As most of the call centers are working on the basis of 24×7 now, and deal with large amount of customer calls throughout the time. They offer you a comprehensive package that includes handling after-hours inquiries, total customer service, technical support and collection of orders.

Saturday, July 24, 2010

The Benefits of a Virtual Call Center

What do these companies all have in common: Kodak, eBay, Coca-Cola, Pizza Hut, Hilton, Apple Computer, U-Haul, 1-800-Flowers, Cruise.com, Convergys, Level3, SalesForce.Com and JetBlue?  The answer is they all use virtual call centers.

 

In today’s economic climate, businesses are trying to cut costs while improving their customer service. But, how do you add call center staff without expanding your existing facility?  These days more companies are relying on virtual or web-based call centers.

 

What is a Virtual Call Center?

 

A virtual call center operates just like a traditional brick-and-mortar call center however the company’s representatives are geographically dispersed.  Rather than working in cubicles at a call center facility, virtual call center employees can work in groups at a number of smaller locations, or often they work right in their own home office.

 

Employees enjoy this arrangement because the hours are usually flexible, there’s no dress code to follow and they save time and money by not having to commute.  American commuters spend an average of 51 minutes getting to and from work each day.  Imagine having an extra hour each day.  No wonder employees enjoy virtual call center work.

 

Companies benefit from this model because it saves the costs associated with a building (rent, insurance, electricity, taxes, security, etc.) while improving employee morale and lowering employee turnover rates, which tend to be high for traditional call centers.

 

The tools used to monitor the employees are the same whether the employees are all in one location or spread across the country.  All calls can be monitored and recorded.  Wages can be easily calculated by totaling the talk time from the calling logs.  Training can take place using virtual desktop meetings.  Virtual or traditional it comes down to this; the quality of the job will depend upon the quality of the people.

 

Permanent Headcount vs. Contractors vs. Outsource

 

The question most people ask is “Should I add permanent staff, outsource or hire contractors?”  There are good reasons for each of these options. 

 

If your business is fairly stable and you’ll need the staff year-round you should probably hire permanent employees.  One of the best ways to start with virtual call center employees is to reward your best performers by allowing them to work at home.  You may be surprised to find their productivity actually increases.  They’re happier.  They don’t have a commute.  And you’ve recognized and rewarded their hard work.  They’ll work harder to maintain the privilege of working at home.

 

If your business is cyclical, you expect a downturn or you only need the staffing for a short period of time then you should probably hire contractors.  Changing staffing levels with contractors is much less painful than with full-time staff.

 

If you need specialized services, like lead generation or appointment setting, you may want to consider outsourcing. 

 

Benefits of a Web Based Call Center

 

While flexibility and affordability are the top two benefits of using a virtual call center, easy access to systems via the Internet, employee satisfaction and availability of industry and technical experts are also key benefits.

 

Cost savings is clearly a huge benefit. Not only are you saving on the facility and associated costs, but also if you’re outsourcing it means you are only paying for the resources you’re using.  While you may be able to save a few dollars outsourcing to an offshore facility, most companies have found that outsourcing to a U.S.-based companies with U.S.-based representatives is a more productive option.

 

Today’s web-based CRM/Call Center technology is another huge benefit. No matter where your reps are, they have access to the same systems via the Internet. No sending software to load onto computers then having to troubleshoot when it doesn’t load properly. You simply give reps access credentials and they are up and running. And it doesn’t matter if you have two reps or two hundred the systems are generally scalable to meet any company’s needs; making your call center as small or as large as you need it to be.

 

Geographically dispersed employees allow for industry specialists to be hired providing the most experienced reps for your company’s needs. Whether your hire permanent employees, contractors or outsource to a vendor, there are industry experienced, professional people available across the U.S. And you won’t need to pay relocation costs!

 

With a plethora of web savvy people and easy to use interfaces training time is kept to a minimum helping reps become more productive in less time.  A rep working from home increases job satisfaction leading to less turnover. This is a win-win for both employer and employee.

 

Features to Look for When Choosing a Virtual Call Center Service

 

First and foremost, you’ll want a look for a service that offers specialists in your industry. You wouldn’t want to hire medical experts to represent your real estate business. Do your research and find a vendor with experience in your industry. Your business can only benefit from having the most experienced talent on the phones.

 

Second, search for a call center solution that offers a full array of services.  For example, if you need help finding sales leads and setting appointments, look for a virtual call center that provides services such as account profiling, appointment setting, audience acquisition, channel development, market analysis, market segmentation, inside sales, lead generation and lead nurturing. This will allow you to get a wide range of services from a single vendor saving you time and money.

 

And finally, be sure to choose a call center that is scalable to your business.  Today you may need a little help; tomorrow you may need a lot more.  Select a vendor that can scale up and down as needed.

 

In choosing to use a virtual call center for your company’s customer service needs, you’re investing in the people, not in a building. This will make a world of difference in your ability to offer professional customer service at a reasonable cost.

Preserve profitable client associations for call center software

The call center software are available for the various call centers and various requirements such like skill calculator and the ordinary waiting time, to calculate the best negotiation and route the call in the best skills waiting conditions and as soon as the call is answered, it will be route with the highest requirement set to treat it. Online Web Based Service Call center can progress the quality and reduce the cost of service by online web enabled customer support for their clients. Call center software are based on the high speed internet connections with various other software also. Basically call center software are working with VIOP services and predictive dialler applications.

Call center software solution is basically using for low cost, capabilities, multi media, agent traditional solutions and all of the profit and those solutions provide the visibility necessary to improve call center service levels and improve customer preservation strategies of a digital voice with thousands of installations worldwide. Voice communications with stand alone solution is the part of call center solutions. Call center management software is tool which is a custom fit solution for each agent, regardless of their location, and reducing unnecessary hardware. Furthermore, many of the features can be added optionally giving you more control over your contact center budget.

Call Center Technology is products provide the controls and monitoring capability needed for these modern call centers. Hosted call center is working same like a remote manager and telecommuting workforce, which made possible by faster and more reliable internet access with superior technical support and expert services. Call center management software is designed to increase call center efficiency, improve customer satisfaction and generate additional revenues. Offshore Development is not based on the predefined users, corporations to smaller, privately owned businesses, companies utilize call center software solutions to cultivate, develop and preserve profitable client associations.

In the call center software call recipients can contact urgent situation operators that are standing. Call centers are the called activity in real time, generate call activity reports, call experience, call service levels, call management solutions, etc. This software handles the all calls and automatically connectivity with free lines and how to calculate call center performance. Voice Broadcasting with text to speech software acts as a stand alone solution that is ideally made. Telecommuting software allows agents to work anywhere in virtual call center environment. Call center software are provides phone systems as well as application software that assist communities by automatically calling homebound residents, particularly the mature, ensuring their well being.

The Best Call Center Dialer Tool

Today, there are various call center dialer software enhancing the overall performance and efficiency of the offshore outsourcing service providers. The tools are highly sophisticated and are packed with powerful features. This is many ways enable a sales agent to make more then five hundred calls in a single day, which stands impressive.Amongst the newest call center technologies one is the Power Dialer. This tool has gained immense popularity after it has been commercially introduced in the BPO industry. Power Dialer has the capability to increase the number of calls simply by removing the dropped calls. Because of this feature, Power Dialer is able to offer a personal feel to a lead thereby offering a pleasing experience. Almost every voice based service provider has expressed his or her satisfaction after using it.At first, the list of phone numbers needs to be added on its database almost one at a time. Power Dialer enables the sales agents to start a call simply by clicking on the call button. The availability of such high tech features do not necessitate callers to deal with the voice mail machines. Therefore, the sales representatives can move on to the next call while power dialer leaves a voice message on the answering machine of a customer by simply clicking a button.Similarly, agents can also send faxes or e-mails to their targeted customers instead of a voice message. From here it seems that the tool offers plenty of options to a caller for making an effective communication with a customer. To make things easier, the Power dialer tracks the necessary information of a customer from the customer relationship management software or CRM. After that the previously saved templates are used to send the preferred message. All these can be done at an amazing speed even when an agent is attending a telephonic conversation.A sales agent in a call center company can still accept inbound calls even when he or she is using the power dialer software. This tool has another great feature known as ACD or automatic call distribution system and this feature enables an agent to work at its full potential. ACD can also be programmed for the identification of various toll free numbers. This feature allows the call center vendors to enhance their productivity finally leading to greater customer satisfaction.Another striking feature of Power Dialer is that it can easily integrate with the CRM or customer relationship management software. Because of this, the reporting visibility is greatly enhanced. With the help of Power Dialer, management can have a look at the number of calls that are made on a daily basis, the duration of each call, the ratio of the leads, etc. It seems clear that the dialer software also keep a watchful eye on the performance of its employees. This is truly a remarkable tool well suited to almost every type of call centers. Power Dialer can also be used in B2B call centers where the sales processes are completely different from the rest.      

Friday, July 23, 2010

Call Center Inbound Services

are related with proper care of the customers and proper feedback to them to make them their own in long run. Business process outsourcing India is growing regularly. These employ a dedicated team-work through live operators, account representatives and program managers. These are professionals in their field. They process calls and integrate interactive voice response to receive calls from the customers and also make promotional calls to their prospective customers. All this is done on behalf of the clients. The services are up to the mark and most people do not want to go to the purchaser, physically if they have some small query also. Business process outsourcing India is a vast networking field which integrates customer care services along with inbound call center solutions to predict customer behavior and take action a per the person on the other side of the phone-line. Most Companies, offshore are involved in customer care services, but they also want to save upon this unnecessary cost so they employ Call canter customer service India to fulfill their requirements and save money also. Inbound call center solutions are unique combination of functional expertise, industry knowledge, and contact center technology and program management flexibility to customize a program and implement as per customer’s demand. These are always helpful in increasing the customer base for your Company. Policies are drafted as per the customer’s requirements and also as per the client’s specifications. The clients are always aware of their customers’ queries. They draft such policies which are as per customer’s demands and their own experiences. Operationally-excellent processes, sophisticated data-capture capabilities ensure that customer-requests are handled efficiently and easily. are great customer care services. When Companies want to introduce some new product or service in the market, then they are taken care by such call centers only.